121.52 | PRODUCT POLICY | POLITIQUE DE PRODUIT | POLÍTICA DE PRODUCTO | Schéma |
Definitions :
PRODUCT POLICY
Environment descriptor :
Descriptor : |
Used For : |
PRODUCT POLICY |
Product manager |
Generic Term :
Specific Term :
DIVERSIFICATION 121.50 CERTIFICATION MARK 121.82 PRODUCT LAUNCH 121.71 BRAND 121.92 POSITIONING 121.60 PRODUCT LINE 121.30 PRODUCT CATEGORY MANAGEMENT 121.31 TIE IN MERCHANDISE 121.40
Transmitter : Grenoble Ecole de Management
History Modifications :